Topic
Marketing tactics
2 posts on marketing tactics. See all topics or browse the full archive.
- Issue No 02
The referral ask most Montessori schools make too early
Most Montessori referral programs generate few families a year not because the incentive is wrong, but because the ask is timed and worded poorly.
- Issue No 01
Stop sending the philosophy PDF to first-time inquirers
The Montessori philosophy explainer is the wrong response to a parent inquiry. Here's what to send instead, and why it converts better.